Facts & Figures

Digital Facts & Figures

September ABCe
Total Unique Users   UK Unique Users
8,930,691   4,755,961

Mirror Group Online Demographics

Male 51%
Female 49%
15-24 9%
25-34 16%
35-44 20%
45-54 23%
55-64 21%
65+ 11%
AB 37%
C1 31%
C2 10%
DE 22%
Mirror Group 5 Online   % Crossover   Mirror Group 5 Print   Total Reach  
All          
3,481,397* 35% 8,446,000 10,719,161
UK Only          
2,120,804* 35% 8,446,000 10,719,161

Source: Digital Curency Survey Aug 09 (*figures based on real users, not unique users)